From HR to Entrepreneurship | Ekaterina Yachmeneva | FindaNode | EASYPOT | Chili Podcast #5

Ekaterina shares her inspiring journey of moving from a stable corporate HR career to the unpredictable yet exciting world of entrepreneurship. For years, she worked in a large IT company, managing people and processes — a role that gave her valuable insight into how organizations function from the inside.

Over time, she began to feel the limitations of the corporate structure: decisions moved slowly, creativity often took a backseat to procedures, and her ability to shape meaningful change was restricted. This growing desire for more freedom, ownership, and impact became the driving force behind her next chapter.

She recounts the pivotal moment when she decided to take the leap and co-found FindaNode, a platform built on the belief that innovative solutions emerge when people are given the right environment to connect and grow.

Transitioning into entrepreneurship wasn’t just a professional shift — it was an emotional one. Ekaterina speaks openly about the uncertainty, the pressure of wearing multiple hats, and the self-doubt that every new founder faces. What kept her going, she says, was the unwavering support of her community: people who believed in her vision, offered encouragement, and reminded her that she didn’t have to do it alone.

Beyond the professional milestones, Ekaterina also emphasizes the importance of balance and personal fulfillment. Entrepreneurship can easily consume every waking hour, but she’s learned to protect space for the things that inspire her — especially travel. Her love for exploring new places has now evolved into a new venture focused on organizing group experiences, blending her entrepreneurial mindset with her passion for connecting people and cultures.

Through her story, Ekaterina reminds us that entrepreneurship is rarely a straight line. It’s a journey of learning and constantly adapting. And while it can be challenging and uncertain, it’s also deeply rewarding for those who dare to take the first step.